But this genuine Mars Water will probably need a lot more filtering than your standard tap. Yes even you with the orange spew you call bathwater.
Why is this important? Water is one of the most important ingredients for life as we know it. If that white stuff in the picture IS ice, then it is possible that at one point in time life, in the form of simple bacteria, could have evolved.
...and IF that proves true than chances are EXTREMELY high that life may have evolved elsewhere in the universe.